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NATALIA ESPAIN
WORKMOTIONBRANDSABOUTPERSONALCONTACT
34.60°S · 58.38°WPORTFOLIO · V.2026
DESIGNMOTIONWEB3D

NATALIAESPAIN

Multimedia Designer

I design across media: branding, motion graphics, video, web and 3D. Currently Content Analyst at MRM (McCann Worldgroup), where I build and publish pages for global brands — L'Oréal, Maybelline, Garnier, Buick, Cadillac, Chevrolet, GMC — working inside strict brand guidelines.

Alongside that, I take on freelance projects end to end — visual identities, ad campaigns, short-form video and interactive 3D websites — with the Adobe suite, Cinema 4D and Figma.

AePrPsAiC4Fg
See my work Download CVGet in touch
BRANDING • MOTION DESIGN • UX/UI • VIDEO EDITING • 3D • ILLUSTRATION • WEB DESIGN • GENERATIVE AI • BRAND ASSETS • BRANDING • MOTION DESIGN • UX/UI • VIDEO EDITING • 3D • ILLUSTRATION • WEB DESIGN • GENERATIVE AI • BRAND ASSETS • 
// COMMISSIONED PROJECTS

SELECTED WORK

[ CLIENTS / 2025–2026 ]
LIVE

Miss Lupe

Website for Miss Lupe (DJ · producer · singer), with 3D objects you can rotate in real time. Design, build and 3D modelling — made together with a fellow student.

Three.jsWebGLWeb Design3D Modelling
Open the site ↗
Miss Lupe website banner
// ESTÉTICA JAZ · 2025

Estética Jaz

Meta Ads campaign and visual assets for a beauty clinic — including the Booster product video (motion graphics + AI-generated footage) and a system of carousels and posts for Instagram.

+40%in sales
Click a piece to open it · carousels swipe through every slide
Meta AdsAfter EffectsIllustrator
// CABOTIA · AI STARTUP · 2025

Visual identity

Full visual identity for an AI startup: logo, colour palette and visual system.

See it on Behance ↗
IllustratorBrand System
// VIC MIELKE · DJ · 2025

Generative AI visuals

A futuristic visual world for an emerging DJ's Instagram, generated from her own photo shoot — same body, another dimension.

See the before / after ↓
Generative AIPhotoshop
// FOR VIC MIELKE · EMERGING DJ

GENERATIVE AI

[ BEFORE / AFTER · 2025 ]

Vic Mielke, an emerging DJ, needed a futuristic visual identity for her Instagram. Starting from a photo shoot, I generated a whole visual world for her with AI — same body, another dimension. Hover over each image to reveal the before and after.

After — AI retouchBefore — original photoCircuitsBeforeAfter
‹›
After — AI retouchBefore — original photoEnergyBeforeAfter
‹›
After — AI retouchBefore — original photoPedestalBeforeAfter
‹›
After — AI retouchBefore — original photoDeconstructionBeforeAfter
‹›
// ONE SHOT, TWO UNIVERSES

From the same studio photo, two possible outcomes.

Vic Mielke — original studio shot
Before
Vic Mielke — AI result, option A
After · A
Vic Mielke — AI result, option B
After · B
// ANIMATION · VIDEO EDITING

MOTION

[ 13 PIECES / AE · PR · C4D ]
// FEATURED · NGO PROJECT

Módulo Sanitario

Motion graphics video for an NGO that builds sanitary modules — bathrooms for families who don't have access to one. Visual design and animation in service of the cause.

University project.

After EffectsIllustrator

Client work

01⇋
Video Editing · Hot House

Streaming Channel Edit

01 · Video Editing · Hot House

Streaming Channel Edit

Short-form edit for the Hot House streaming channel, cut in Premiere Pro. The account doubled its followers and clips reached up to 40k organic views.

View on Instagram ↗

Studies & personal practiceCoursework and self-initiated pieces — not client commissions.

01⇋
Video Editing · Editing test

Social Media Edit

01 · Video Editing · Editing test

Social Media Edit

Short-form social edit cut in Premiere Pro, made as an editing test for a job application. Pacing, cuts and rhythm are mine.

Play ↗
02⇋
Motion Graphics

Icon Animation

02 · Motion Graphics

Icon Animation

Motion graphics piece built in After Effects, applying animation principles, visual composition and audiovisual narrative.

Play ↗
03⇋
3D Animation

3D Animation — Cinema 4D

03 · 3D Animation

3D Animation — Cinema 4D

3D animation modelled and animated in Cinema 4D.

Play ↗
04⇋
Motion Graphics

Motion Graphics Animation

04 · Motion Graphics

Motion Graphics Animation

Motion graphics project combining visual design and movement into a dynamic audiovisual piece.

Play ↗
05⇋
Motion Graphics

Motion Graphics — After Effects

05 · Motion Graphics

Motion Graphics — After Effects

Motion graphics piece animated in After Effects.

Play ↗
06⇋
Advertising

Out-of-Home Spot

06 · Advertising

Out-of-Home Spot

Video designed for an out-of-home mockup, animated in After Effects.

Play ↗
07⇋
Animation

Animated Movie Poster

07 · Animation

Animated Movie Poster

Film poster designed in Photoshop and animated with its timeline tool, bringing a static composition to life.

Play ↗
08⇋
Social Media

Instagram Stories

08 · Social Media

Instagram Stories

Vertical video designed for Instagram Stories, animated in After Effects.

Play ↗
09⇋
Social Media

TikTok Video

09 · Social Media

TikTok Video

Vertical video edited in Premiere Pro.

Play ↗
10⇋
Experimental

Breaking Point

10 · Experimental

Breaking Point

Experimental clip on workplace stress awareness, written and edited in Premiere Pro.

Play ↗
11⇋
Showreel

Editing Reel

11 · Showreel

Editing Reel

End-of-term reel bringing together a full semester of projects, assembled mainly in After Effects.

Play ↗
// MRM · McCANN WORLDGROUP

BRANDS AT SCALE

[ 2023 — PRESENT ]

My day job is production under brand guidelines: building, localising and publishing pages for global brands, with reusable templates and multi-language versioning — and editing and optimising the imagery that goes into them.

250+pages in SitecoreL'Oréal Germany & Switzerland — Garnier, L'Oréal Paris, Maybelline, Essie, Mixa
150+pages in Adobe Experience ManagerGeneral Motors — Buick, Cadillac, Chevrolet, GMC
500+pages QA'dWeb pages and email campaigns, as QA Analyst (2023–2025)
// CERTIFICATIONS
Google AI EssentialsGoogle · Coursera · 2025Verify ↗
UX/UI Design (Advanced)Coderhouse · 2022
Nexus CMS — UAT & PublisherMRM internal system · 2025
L'Oréal Paris DE — Rendez-Vous Couleur Eye & Cheek Quad · product page · Sitecore
L'Oréal Paris DE — Rendez-Vous Couleur Eye & Cheek Quad · product page · Sitecore Live ↗
L'Oréal Paris DE — Lash Paradise Latte Brown · product page · Sitecore
L'Oréal Paris DE — Lash Paradise Latte Brown · product page · Sitecore Live ↗
Maybelline DE — Berry lipstick trend editorial · Sitecore
Maybelline DE — Berry lipstick trend editorial · Sitecore Live ↗
Maybelline CH (FR) — Fit Me Loose Setting Powder · product page · Sitecore
Maybelline CH (FR) — Fit Me Loose Setting Powder · product page · Sitecore Live ↗
Cadillac US — Camera App · vehicle support · AEM
Cadillac US — Camera App · vehicle support · AEM Live ↗
Chevrolet US — Coupons & offers · support · AEM
Chevrolet US — Coupons & offers · support · AEM Live ↗
Buick US — Core charge · support · AEM
Buick US — Core charge · support · AEM Live ↗
GMC US — Shopping & checkout · support hub · AEM
GMC US — Shopping & checkout · support hub · AEM Live ↗
// TOOLS & EXPERIENCE

ABOUT

[ BUENOS AIRES / AR ]

Software

AeAfter Effects
PrPremiere Pro
PsPhotoshop
AiIllustrator
C4Cinema 4D
FgFigma
PcProcreate
CcCapCut
CvCanva
<>HTML / CSS
Jul 2025 — Present

Content Analyst

MRM · McCann Worldgroup

Building and publishing pages for global brands under strict brand guidelines: 250+ pages in Sitecore for L'Oréal Germany and Switzerland (Garnier, L'Oréal Paris, Maybelline, Essie, Mixa) and 150+ pages in Adobe Experience Manager for Buick, Cadillac, Chevrolet and GMC (General Motors). Reusable templates, multi-language versioning, image editing and optimisation.

2025 — 2026

Freelance Designer & Video Editor

Hot House · Estética Jaz · Cabotia · Vic Mielke · Miss Lupe

Short-form video editing, motion graphics, ad campaigns and visual identity for independent clients.

// COURSEWORK & SELF-INITIATED

STUDIES & SPEC

[ NOT CLIENT WORK ]

Design projects made for university or on my own initiative. The brands here are fictional — they are exercises, not commissions.

01⇋
Branding · Fictional brand

DiVino — Visual Identity

01 · Branding · Fictional brand

DiVino — Visual Identity

Full brand system for a fictional winery: logotype, palette, typography and applications with a coherent visual language end to end.

View project ↗
02⇋
UX/UI · Fictional brand

DiVino — Web Design

02 · UX/UI · Fictional brand

DiVino — Web Design

One-page web interface applying the DiVino identity: typography, colour palette and graphic elements carried into a cohesive layout.

View project ↗
03⇋
Branding · Fictional brand

Buka — Visual Identity

03 · Branding · Fictional brand

Buka — Visual Identity

Complete visual identity for a fictional gym: logo, one-page site and brand extensions.

View project ↗
04⇋
Photoshop

Realistic Photomontage

04 · Photoshop

Realistic Photomontage

Compositing exercise: the model was digitally integrated into the background, working light, shadow and colour to blend her realistically into the scene.

View project ↗
05⇋
Illustrator

Gradient Mesh Illustration

05 · Illustrator

Gradient Mesh Illustration

Robot built in Illustrator using gradient mesh, the pen tool and layered gradients.

View project ↗
06⇋
Photoshop

Collage

06 · Photoshop

Collage

Photoshop collage composed around a windmill.

View project ↗
07⇋
Photoshop

Experimental Photomontage

07 · Photoshop

Experimental Photomontage

Experimental photomontage built in Photoshop.

View project ↗
08⇋
Key Art

Movie Poster

08 · Key Art

Movie Poster

Poster for a children's film, made in Photoshop with AI-assisted imagery.

View project ↗
09⇋
HTML / CSS

Website From Scratch

09 · HTML / CSS

Website From Scratch

Website hand-coded in HTML and CSS for a university project.

View project ↗
// MARANDINA · PERSONAL ILLUSTRATION PRACTICE

PERSONAL

[ A HOBBY, NOT A BUSINESS ]

Illustration, painting and tattoo design I make for myself, under the name Marandina. It keeps my drawing sharp — it is not commissioned work.

01⇋
Digital Art

Procreate Illustration

01 · Digital Art

Procreate Illustration

Digital illustration made in Procreate.

View gallery ↗
02⇋
Digital Art

Digital Sketchbook

02 · Digital Art

Digital Sketchbook

Loose sketches and studies.

View gallery ↗
03⇋
Digital Art

Pink Background Series

03 · Digital Art

Pink Background Series

Illustration series sharing a common palette.

View gallery ↗
04⇋
Digital Art

Procreate Studies

04 · Digital Art

Procreate Studies

Drawing studies in Procreate.

View gallery ↗
05⇋
Digital Art

Flash Illustrations

05 · Digital Art

Flash Illustrations

Flash illustration sheets.

View gallery ↗
06⇋
Digital Art

Anime Fan Art

06 · Digital Art

Anime Fan Art

Fan art illustration.

View project ↗
07⇋
Digital Art

Geometric

07 · Digital Art

Geometric

Geometric composition.

View project ↗
More on Instagram — @marandina.tt ↗
© 2026 · NATALIA ESPAIN

LET'S
WORK TOGETHER

Open to multimedia design roles — branding, motion, video, web or 3D. If you need visual assets produced at pace and on brand — get in touch.

nataliaespain97@gmail.com Download CV